matcha for the lifeyou're actually living.

classic matcha can
Two people in NOOSH t-shirts holding cans under a tree, with cans on ice below
A hand holding a can of maple NOOSH
Someone raising a can of NOOSH at an event
A run club holding NOOSH cans
Two friends posing with NOOSH at a gallery opening

we started NOOSH with a simple belief: good matcha should fit a real day. one you can feel good about, sip after sip. we wanted a drink that fits every part of life: the early workout, the big meeting, the creative afternoon, the evening plans.

vanilla matcha can

one that tastes as good at 7am as it does at 7pm. made with real ingredients, real taste, and a look you'll be proud to carry. ceremonial-grade japanese matcha, blended with oat milk and a whisper of natural agave.

simple ingredients, beautifully made. matcha that looks as good as it tastes.

maple matcha can

why
matcha.

Classic NOOSH held up to a clear sky
A can of NOOSH in hand
Two friends with NOOSH on a mountain bench
Sharing NOOSH at a community table
Matcha swirling into oat milk

what even is matcha?

still not sure what the fuss is about? here's your matcha 101.

learn the basics

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